3 Reasons Your Website Needs ADA Compliance; Not Just SEO

3 Reasons Your Website Needs ADA Compliance; Not Just SEO

The Americans with Disabilities Act (ADA) was developed in 1990 and is meant to ensure that people with disabilities have the same opportunities as anyone else. This means that your website needs to be accessible to people who have disabilities that affect their hearing, vision or in any physical capacity. The Federal Government has mandated that anything considered a “place of public accommodation” are required to be accessible to anyone with disabilities from accessing the business’ goods or services. There are 3 main reasons we wanted to look at in this blog as to why you need to make sure your site is ADA compliant. 1) ADA Compliance Improves Your SEO One topic that we have talked about at length in our blog is that ADA compliance helps your SEO. There are many reasons for this, but the easiest thing to remember is that search engines review the same type of code that makes your site ADA compliant when making their search engine rankings. 2)...
Read More
ADA Web Compliance Isn’t Going Away

ADA Web Compliance Isn’t Going Away

As we mentioned on our page about our SEO services ADA compliance is something that has been a growing issue and something that web developers and owners of websites have to come to terms with. A couple of quick refreshers if you haven't seen our other blog posts about ADA Compliance. What is ADA Compliance for Websites This refers to the process of making your website accessible for people with certain disabilities covered under federal law. The rules laid out to be considered compliant have to do with some of the following things: Making sure the text is readable compared to the background color. Making sure images have been tagged so visually impaired people can have image descriptions read to them Making sure the site is navigable by other methods besides a mouse So What Does This Mean? If any of these things sound familiar to you it's because some of these have been the cornerstone of on-site SEO for years. So there...
Read More
Does Your Website Work for You?

Does Your Website Work for You?

Website Design for the Modern WorldMany people in today's world now know that they have to have a website to exist in the mind of their prospective customers. In this necessity to put up a website I unfortunately see many people who will put anything up, just to have it. These sites look incredibly cheap, and they don't tell a consistent story. It is hard to convince someone to spend their hard-earned money on something, if it looks like you aren't willing to invest any of your own money first. At Prestige Marketing Advisors we touched on this issue in recent blog posts and discussed some of the ways that a website may actually be hurting a company. Yes it is still a good thing that they have a website, however if the site is just plain terrible any other advertising or marketing that is done will simply be spent helping out the competition. For example: if a company spends X dollars on any...
Read More
3 Simple Rules for SEO in 2019

3 Simple Rules for SEO in 2019

When we meet with clients and discuss SEO strategies there is always a question raised of how it works. What does SEO in 2019 look like? Why is it expensive and why is so important? Can't I just put the weather and NFL scores on my site to drive traffic? First off, NO do not put anything on your site that isn't part of your core competency. The challenge in digital marketing and website development is always finding ways to explain the incredibly complex and make it as simple as understandable as possible. There is no exception when it comes to SEO in 2019. There really isn't any other topic that generates as much confusion or skepticism when it comes to web development as SEO. In this post we'll try to make it as easy to understand without being patronizing. what are you selling, anyway? The first thing someone has to understand when building a website for themselves or a...
Read More
Website Design in 2019

Website Design in 2019

We are going to begin a series of blog posts over the month of March, discussing website design strategies in 2019. This will include content strategy, SEO best practices, design and aesthetics, ADA compliance as well as discussing some of the most popular design platforms. At Prestige Marketing Advisors we are very flexible in the platforms that we use to design sites. Wordpress, Wix, Squarespace, Joomla, Magento and many others. We will compare and contrast advantages and disadvantages of each. -- We provide a myriad of digital marketing related services; including new website design, SEO, ad placement and many more. We’d love for you to read more about us and we look forward to discussing our services with you in more detail. All of these services combine to form an effective digital marketing strategy for any business. View some of our testimonials to see what our clients are saying about us or contact us below:. For a detailed look at how we think we have some great content...
Read More